Competitor Analysis And Sales Strategy - excellence.asia

Competitor Analysis And Sales Strategy

Business Class

0 Participant(s)
0 Review

Buy This Course

Course Fee (IDR)

IDR 750.000

Share Course

  • Course Type

    Public

  • Course Duration

    7

  • Course Location

    Kota Administrasi Jakarta Utara

  • Course Max Participant

    20

  • Course Address

    HUB2U Coworking Space Jl. Boulevard Raya Blok TT2 no.17 Kelapa Gading, Jakarta Utara

  • Course Date & Time

    28 November 2017 10:00

Course Description

Course Summary

KEMENANGAN adalah hal yang paling diharapkan oleh setiap Salesperson. Tapi tahukah Anda, apa faktor yang paling berperan menentukan kemenangan?

 

Bila dalam menggarap satu peluang Anda bersaing dengan Salesperson yang setara, dan memiliki produk yang setara, maka *STRATEGI*lah akan menentukan siapa Pemenangnya.

 

Lalu, strategi bagaimana yang akan menjadikan seorang PEMENANG? Yaitu strategi yang dikembangkan melalui proses ANALISA PESAING (Competitor Analysis) yang akan memperbesar PELUANG kemenangan. 

 

MANFAAT:

• Melakukan Analisa Pesaing dengan Efektif

• Meningkatkan Rasio Kemenangan

• Menghemat Waktu dalam Proses Penjualan

• Menurunkan Biaya Operasional

• Memperkecil Resiko Kekalahan

 

INVESTASI: IDR 750K

5 PENDAFTAR PERTAMA DATANG BERDUA!

 

Maximum Participant

20 Participants

Course Language

Indonesia

Course Core Competencies

Decision Making, Planning and Initiative, Communicating, Problem Solving, Strategic Perspective, Sharing of Expertise, Critical thinking, Flexibility, Teamwork and co-operation

At the end of this course, participants will be able to…

• MENGANALISA pesaing dalam tiap situasi sales

• Mengenal KEKUATAN pasaing dan cara menetralisir

• Menggali USP dan DSP

• Menjabarkan USP/DSP menjadi FAB 

• MENGUNCI agar pesaing tidak dapat masuk

• Menangkal dan MERESPON keberatan (objection)

• Mengembangkan Sales Strategy untuk MENANG

Who should take this course? Who should not?

Professional Salesperson, Presales Support, Supervisor, Sales Manager, Sales Director.

What participants will need to know or do before joining this course?

Pengalaman menjual di lingkungan B-to-B

Course Methods

Workshop

Course Content

    Day 1
  • Lecture 1

    Matriks Produk-Pesaing
  • Lecture 2

    Analisa Pesaing
  • Lecture 3

    Faktor Pembeda Produk Komoditi
  • Lecture 4

    Unique Selling Points (USP) dan Distinctive Selling Points (DSP
  • Lecture 5

    Hubungan USP/DSPs dengan Features, Advantages dan Benefits
  • Lecture 6

    Winning Sales Strategy

Profile Trainer

Please login to view this

Industry Expertise :  Food Products, Beverages & Tobacco, Eletrical & Optical Equipment, Wholesale & Retail Trade; Repair of Motor Vehicles, Motorcycles & Personal & Household Goods, Information Technology

Trainer Skills :  Business Planning, Business Strategy, Business-to-Business (B2B), Management, Management Consulting, Marketing, Marketing Strategy

Trainer Education

  • 1.
  • Degree
  • Institution
  • Major
  • Year
  • : S1
  • : Universitas Kristen Indonesia
  • : Teknik/Elektro
  • : 1988

Trainer Work Experience

  • 1.
  • Position
  • Office
  • Field
  • From
  • : Country Manager for Indonesia
  • : APC Corporation
  • : Eletrical & Optical Equipment
  • : 2004

Professional Qualification/Certification

  • 1.
  • Certificate
  • Institution
  • Field
  • : Business Coach
  • : Indocoach
  • : Coaching
  • 2.
  • Certificate
  • Institution
  • Field
  • : Rogen Presentation Skills Programme
  • : Rogen
  • : Public Speaking
  • 3.
  • Certificate
  • Institution
  • Field
  • : Leading & Managing Your Team
  • : Development Dimensions International
  • : Team Leadership, Team Management
  • 4.
  • Certificate
  • Institution
  • Field
  • : Advance Function Dealer Marketing Training
  • : IBM Education Center
  • : Marketing Strategy
  • 5.
  • Certificate
  • Institution
  • Field
  • : The Professional Sales Manager
  • : IBM Education Center
  • : Sales Management

Detail Partner

Please login to view this

Rating and Review

0 Rating and Review Course

Related Courses



Public Comments

Login or Register to leave a comment review
0 Comment