Social Media For Brand Reputation And Crisis Management - excellence.asia

Social Media For Brand Reputation And Crisis Management

Social Media For Banking And Financial Industry

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Course Fee (IDR)

IDR 12.000.000

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  • Course Type

    Inhouse

  • Course Duration

    8

  • Course Location

    Kota Administrasi Jakarta Pusat

  • Course Max Participant

    20

Course Description

Course Summary

How to maximize social media for building brand reputation and how to indentify social media risk so you can prevent it happen. If social media crisis already happen, what you must do for fast recovery from the crisis.

Maximum Participant

20 Participants

Course Language

Indonesia

Course Core Competencies

Decision Making

At the end of this course, participants will be able to…

Participant can identify their objective in social media very clear, than can choose the right channel to engage. In the end they can set up a clear measurement. The other output they can also aware how to handle crisis and anticipate the crisis happen with their company.

Who should take this course? Who should not?

                                 

What participants will need to know or do before joining this course?

                   

Course Methods

Concept, Toolkit, Role Playing Games.

Course Content

    Day 1
  • Lecture 1

    Understanding Social Media Landscape in Indonesia
  • Lecture 2

    Social Media for Business & Measurement
  • Lecture 3

    Social Media Monitoring & Reputation Management
  • Lecture 4

    Online Crisis Management

Profile Trainer

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Industry Expertise :  Food Products, Beverages & Tobacco

Trainer Skills :  Digital Marketing, Management, Marketing Strategy, Public Relations, Public Speaking, Social Media

Trainer Education

  • 1.
  • Degree
  • Institution
  • Major
  • Year
  • : S1
  • : Universitas Padjajaran
  • : Hubungan International
  • : 2004
  • 2.
  • Degree
  • Institution
  • Major
  • Year
  • : S2
  • : Universitas Gadjah Mada
  • : Marketing Management
  • : 2006

Trainer Work Experience

  • 1.
  • Position
  • Office
  • Field
  • From
  • : Social media Head & Analyst
  • : NB Agency Asia
  • : Other Services
  • : 2011
  • 2.
  • Position
  • Office
  • Field
  • From
  • : Associate Consultant
  • : Maverick
  • : Other Services
  • : 2007
  • 3.
  • Position
  • Office
  • Field
  • From
  • : Web Consultant
  • : PT. Virtual Media Nusantara
  • : Other Social Services
  • : 2008

Professional Qualification/Certification

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